Did your business suffer revenue loss amid acute currency shortages in India? The demonetisation of Rs.500/1000 currencies has put many businesses on the back foot. The smart thinkers, on the other hand, saw the bright side of it …
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“Illegal Tender”! Yes, that’s what Rs.500/1000 currencies turned out to be in a matter of hours. Who thought even after having some notes stacked up to sustain long enough, we would look around in panic to get over …
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Shopping frenzy during festive and holiday seasons reaches an unprecedented level every year! Phrases such as “Great Indian Festival,” “Unbox Diwali,” or “Big Billion Days” were resonating everywhere during the pre-Diwali season this year occupying nearly every inch …
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The much-awaited festive season is just around the corner! Gifts, glitter, colourful clothing, delicious foods, smiles, and rejoice take all the stress away. But what if the gifts people send to their dear ones don’t reach on time? …
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In the previous post, we talked about winning digital customers by retailers. After winning customers, comes the subsequent and perhaps the most critical step of retaining them. The focus area of this blog will be retaining customers for …
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Digital retailing is fast becoming the next generation industry for diverse types of retailers, be it omnichannel or pure e-commerce. There are likely to be increasing digital interactions and customer engagement that will look vastly different compared to …
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Numbers don’t lie. If you look at authentic customer experience metrics and see a certain negative trend that your business has been witnessing, you need to chalk out an action plan real fast. Simply put, for sustenance and …
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The Magic of Magento Most e-commerce portals seek a platform that is simple, easy to implement and has all the tools that can make their business smart, functional and business-savvy. In the current scenario, Magento is the one …
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To Deliver on Promises Customers these days expect to order their chosen products from any device and receive them at a convenient time and place, and that’s what made retailing an even more complex business. In order to …
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Why Omnichannel Conversion is Critical? Omnichannel, which is also spelled as “Omni-channel” is basically a multichannel sales approach that aims to provide customers a seamless shopping experience. Simply put, it is an integration of all the sales channels …
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